As the golf course is comprised of teeing ground, water hazards, rough surfaces, sand bunker, fairway and a green flagstick having a hole; thus corporate identities should have these features in common. Golfers, golf clubs and golf balls are also the part of golf; therefore, golf club logos may either be designed as a combination of these elements.
Golf is no doubt an expensive sport, therefore, most of the time golf club owners’ doesn’t bother to invest much money on its designing process which leads to obviously unwanted results. Most of the time, they even try to do it on their own which alarmingly awakes the possibility of endangering the reputation of the club. Hence, it is crucial that one hires a professional graphic design service to get their corporate identity done.
There are many intangible and tangible features of these brand marks which vary from club to club but there are some certain features that always remain the same for all these corporate identities.
Some of those feature that always remains the same are enlisted below.
1- Colors: Green is the color mostly used by graphic designers in these brand marks to portray environmental field of the game however red, blue and brown are secondarily used in the custom logo golf. In other words, not matter what design you are employing in such brand marks; the color scheme is always the same.
2- Fonts: As golf is the game played by upper-class; thus, formal fonts in bold are preferred in such corporate identities. Since formal fonts are considerably big in size, it increases the overall readability of your company’s identity.
3- Graphics: Graphics is the most vital part of such brand marks that really needs to be unique and enthralling.
Elements of graphic may be a golfer, golf club, swoosh or grass on the greens but they have to be used in combination in such a way that goes compatible with the golf course. Moreover, if you are using the above told suggested objects then you will have to make sure that they are used in a very creative and unique way otherwise your brand mark would be lost in so many look-alike corporate identities.
4- Tagline/Slogan: Slogan or tagline in golf logos gives you an upper hand over your competitors as your tagline/slogan makes your business more visible to the viewer. The tagline or the slogan should be created in a way that leaves a long lasting impression on the minds of the viewers. Make sure, it is not more than three to four words because the more the longevity of a tagline, the more the reader would get bored.
Last but not least, if your business identities would consist of the preceding four attribute then it would surely be considered as the best brand mark; In short, it is always better to utilize such attributes in your logos to take your business up in the skies.